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Liquid or Fluid Design

The Role Fluid Layouts in Webdesign

Fluid layout is ultra-adaptable, user-friendly, and cooperates across devices — an essential design foundation for the modern web user. However, it’s surprising how many web designers do not know the role fluid design plays in modern web design.

Responsive Design Evolved from Fluid Design

You have more than likely heard the term”reactive design,” or designing websites to”respond” to the device and display on which they’re viewed. Web traffic on mobile continues to grow, meaning more people than ever are browsing their favorite, shopping, paying bills, and consuming content. The responsive design incorporates media queries into web page design so media components like text, videos, and images, scale and wrap to match the user’s screen.

Fluid web design is just one of many design elements that modern web developers rely on to streamline high-quality content and create a better user experience for users. To be able to successfully leverage fluid layout as a viable web design element, it is important to understand its relationship to responsive and adaptive design.

Adaptive design, as the name suggests, causes page content to adapt or change dependent on the apparatus used to view it. The downside is that pages must be created with specialized coding for every possible device. This can be time-consuming and awkward, and as a result of the rate at which new devices hit the market today, it is often tricky to keep pace with changing hardware trends.

The responsive design breaks down media queries into breakpoints, so the same page scales according to how it’s viewed. This eliminates the need to code the exact page for several devices and provides a more consistent experience to customers across multiple devices. While the elastic design may work well for older, established sites with long net histories, newer websites need to set up value to Google, Bing, and other search engines’ algorithms fast.


Fluid Design Operates in Percentages

Fluid design functions on percentages instead of fixed units of measure. For example, instead of scaling a piece of content to a specific number of pixels or a particular length, you’d set it to take up a specified percentage of the viewable page area.

As the screen resolution increases, the white or negative space between content sections would expand accordingly. This provides a much more consistent viewing experience across multiple devices, without needing to code multiple versions of the same page.The only drawback is that while the page adjusts to the user’s display, the elements of the page may not adjust in tandem. Switching to a different display could distort the content. While mobile devices offer easy touch-enabled zooming on several devices, adjusting jagged content on larger displays could prove difficult.


Fluid Design Can Provide Better UX

User experience (UX) is very important to making memorable connections with potential prospects. The ability to provide this on a variety of internet-capable apparatus is a tremendous advantage, but designing flexible designs for multiple screen resolutions can be cumbersome.

A clunky, dysfunctional website does not inspire trust, nor does it grab the user’s attention. Modern marketers are always looking for new ways to connect to leads to meaningful ways, and a well-optimized website quickly establishes value to a potential customer.

Fluid layout is much more user-friendly than fixed layouts and can offer users a more consistent experience across multiple devices or screens. It accomplishes this by optimizing pages’ white space based on the user’s screen resolution. Even though some pages can end up distorted after a drastic change in seeing screen resolution, switching between devices doesn’t change the page’s layout.

Additionally, there is not any need to develop multiple pages for specific device types. Fluid typography can help smooth out text distortion, and most devices allow for easy zooming so users won’t find multimedia content bothering.


Fluid Design Can Improve Page Load Times

A well-optimized site is going to load faster than others, and Google considers this when compiling search results. Modern consumers are accustomed to well-functioning websites, and with the immeasurable amount of competition in the modern market they are very quick to turn to a competitor if your site loads too slowly.

Mobile-friendly fluid layout can provide your customers with a consistent experience on a wide range of mobile devices. Considering that the performance boost helps your SEO results, this is a huge benefit.


Fluid Design Boosts Aesthetics and Functionality

While visual distortion might be an issue for a number of pages on some devices, approaching fluid design with a mobile-first mentality is a great way to capitalize on its potential in. Scrolling is typically more practical for mobile users.

Since people generally scroll with thumb motions, fluid layout is fantastic for sites which incorporate long or endless scrolling. With the ideal static navigation tools and responsive typography, users can have a consistent experience no matter how long they scroll.